EMPHASIS MEDIA WINS CONTRACT TO PUBLISH CNN TRAVELLER MAGAZINE

HONG KONG, 07 August 2008 - Emphasis Media Limited has been awarded the contract to publish CNN Traveller magazine. The win is the latest of a series of new business projects for Emphasis Media including Flights of Fancy entertainment guide for Philippine Airlines and luxury quarterly Are you? CENTRAL for Hongkong Land.

Published for the renowned global news organisation, CNN International, CNN Traveller magazine is a bimonthly title which invites readers to “Travel the world with CNN”. Combining issue-led reports, extensive travel features from around the globe and the news values of CNN, the magazine provides the discerning traveller with a unique view of the world.

The magazine is published in two editions, one for the Europe, Middle East and Africa region and the other for Asia Pacific. In addition to being available on newsstands in key markets globally, the magazine is available in CNN International partner hotels, in strategic airline lounges and inflight.

The first issue published by Emphasis under the new contract will be the January/February 2009 edition. The company is currently setting up a full service London office to manage the account.

Commenting on this significant win, Emphasis Media’s Managing Director Jovita Toh said, “We are delighted to have won this contract and to be working with such a major global brand as CNN International. We are extremely excited about the new partnership and we are eagerly looking forward to producing a top quality magazine that will inspire, inform and entertain readers. Our new London office is a key development in our global expansion plans.”

Angelo Gidding, Emphasis Media’s Publishing Director added, “CNN Traveller is a momentous step for Emphasis. The Emphasis publishing team is thrilled to be working for such a prestigious brand. Over the years, Emphasis has built an enviable reputation as a brand custodian for leading international companies and organisations. We are eagerly looking forward to sharing this with CNN International.”

 

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