HONG A SPRING REFRESHMENT FOR AIR MACAU MAGAZINE
HONG KONG, 21 March 2007 – The April edition of Air Macau’s inflight magazine of the same
name has received a spring refreshment to its cover design, internal design elements and
editorial content. The new look and read reflects a more modern, more intriguing Macau, a region full of heritage yet welcoming amazing new changes to its landscape.
The cover exhibits an energetic masthead with softer lines and a new font for the title. Unique
colour combinations inside the three major sections of the magazine will also reflect a more
refreshed concept. The objective was to create minimalist but also lively pages; new photo
treatments inside will offer a younger-looking product.
Fresh-flavoured editorial content complements the visuals. “Asian Eye” focuses on trends in
Asian cities where Air Macau flies, while “Snapshot Macau” takes readers on a photographic
journey through modern Macau.
“We are very pleased with the invigorated design and content of Air Macau magazine,” notes
Amy Lo, Managing Editor (Chinese) at Emphasis Media. “Dynamic destinations and a dynamic airline will continue to be well served by this outstanding publication.”
name has received a spring refreshment to its cover design, internal design elements and
editorial content. The new look and read reflects a more modern, more intriguing Macau, a region full of heritage yet welcoming amazing new changes to its landscape.
The cover exhibits an energetic masthead with softer lines and a new font for the title. Unique
colour combinations inside the three major sections of the magazine will also reflect a more
refreshed concept. The objective was to create minimalist but also lively pages; new photo
treatments inside will offer a younger-looking product.
Fresh-flavoured editorial content complements the visuals. “Asian Eye” focuses on trends in
Asian cities where Air Macau flies, while “Snapshot Macau” takes readers on a photographic
journey through modern Macau.
“We are very pleased with the invigorated design and content of Air Macau magazine,” notes
Amy Lo, Managing Editor (Chinese) at Emphasis Media. “Dynamic destinations and a dynamic airline will continue to be well served by this outstanding publication.”
